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Getting Started with Blogging

Understanding the fundamentals of blogging
A how-to-guide for mapping out your blogging strategy.

Setting up a company blog can be overwhelming.

The benefits of blogging for your business are simple, more page views, better search engine rank, more leads. Setting up a blog and growing your audience is not so simple.

This guide answers 5 questions about blogging:

  1. Identifying topics to write about
  2. How often to write
  3. How to promote your content
  4. Measure and Optimize Your Strategy
  5. Structuring your blog to convert

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