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Content Marketing Strategy

Understanding the fundamentals of content marketing
A how-to-guide for mapping out your content marketing strategy.

Chances are, your business is already using Content Marketing Strategies

Marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.

This guide breaks it down into 4 easy steps:

1. Identify and Segment Your Audience

2. Discover Where Interests and Expertise Intersect

3. Create and Deliver the Content

4. Measure and Optimize Your Strategy

Larmahil offers a full range of solutions for lead generation, sales enablement, and customer service. Built on the foundation of CRM technology, our solutions are designed to help you scale your growth.